Blue Ocean Leadership
Question & Answer

Kim & Mauborgne
Answer Your Questions Here

Here W. Chan Kim and Renée Mauborgne, the authors of Blue Ocean Strategy & Blue Ocean Shift, answer some of the most common questions they receive on blue ocean leadership from around the world. We hope these will be of interest to you too!

小規模組織にもブルー・オーシャン戦略は適用できますか?

Kim & Mauborgne: Yes, definitely. Blue Ocean Leadership works equally for large, medium and small organizations. In fact, one of the strengths of blue ocean leadership is its scalability – […]

詳しく見る

ブルー・オーシャン・リーダーシップのプロセスには成功への深い信仰と賛同が必要なの?

Kim & Mauborgne: For any strategic or organizational transformation to be implemented effectively, a deep buy in is a must. Without an intellectual and emotional understanding of the logic for […]

詳しく見る

どのようにブルー・オーシャン・リーダーシップの業績は評価されるの?

Kim & Mauborgne: First, there is no one single or generic formula for evaluating leadership performance. Depending on the market reality an organization faces, different organizations will have different criteria […]

詳しく見る

ブルー・オーシャン・リーダーシップって本質的に「新しい」の?

Kim & Mauborgne: First, traditional leadership development programs and theories normally look at the supply side and focus on who leaders need to be. Factors they examine include values, qualities […]

詳しく見る

どうすれば特定の行動と高価値の結びつきを確立することができるの?

Kim & Mauborgne: First, through interviewing the heads of and subordinates of leaders at each management level, we can identify acts and activities that are critical to the specific market […]

詳しく見る

リーダーが期待通りに行動できない場合はどうなるの?

Kim & Mauborgne: No change can happen without pain. Capabilities can be developed, but only when people feel there is a need to do so. The as-is leadership profiles help […]

詳しく見る

やる気のない人材を信用して企業の未来を計画していいの?

Kim & Mauborgne: There will always be some people who are disengaged with no intent to change. These are the people an organization may rightly be cautious to trust. That […]

詳しく見る

リーダーの活動が市場にどうつながるの?

Kim & Mauborgne: By connecting to market realities, we mean that under blue ocean leadership the people who face market realities in an organization are asked for their direct input […]

詳しく見る

ブルー・オーシャン・リーダーシップを維持するための測定法と試みは何?

Kim & Mauborgne: First off yes, the factors on the x-axis of the to-be leadership canvas tend to remain relatively stable. These factors are determined during the four-step blue ocean […]

詳しく見る

変更管理ツールはブルー・オーシャン戦略本で提供されているものと同じなの?

Kim & Mauborgne: Yes, largely. In blue ocean strategy, tipping point leadership and fair process are two key frameworks that allow companies to build execution into strategy making and overcome […]

詳しく見る

上級管理職と従業員の面談はどうやって実施するの?

Kim & Mauborgne: The senior managers talk directly with employees. Typically, the team in charge of conducting interviews at the three management levels of senior, middle and frontline is composed […]

詳しく見る

代替のプロフィールは誰が作成するの?

Kim & Mauborgne: It is always done by a cross-functional group of senior managers chosen to lead the process. At the middle management level, they interview both the heads of […]

詳しく見る

Do you have a question for Kim & Mauborgne?

We use cookies to ensure you get the best experience on our website and continuing implies your consent - Read our full cookie policy Okay, don’t show me again